Watch an exclusive backstage interview with Tim Urban from Transition 2016, a two-day conference bringing together the brightest minds in marketing for inspiring talks and workshops on how to seize the biggest business opportunities of tomorrow.

Since he started writing the blog Wait But Why in 2013, Tim Urban has become one of the internet’s most popular writers. Urban, according to Fast Company, has “captured a level of reader engagement that even the new-media giants would be envious of.” Vox describes Urban’s articles as “…a feast. At the end, you feel sated, like you just learned the shit out of something, like you get something in a way you didn’t before … you will understand the world better for reading them.” Today, Wait But Why receives over 1.5 million unique visitors per month on average, with some month’s visitors topping 10 million, and the blog has over 380,000 email subscribers.

To watch more Transition talks, visit: https://transition.percolate.com